Sammy Rabbit helps teach local school children saving habits | Education

Woodland Elementary School students receive a lesson in financial education Monday – from a rabbit.

As an educational gift to local schools, Abound Credit Union offered no-cost assemblies this week to Sammy Rabbit and Sam Renick, author of “It’s A Habit, Sammy Rabbit!”

The programs help teach children how to be financially responsible through songs and storytelling.

First-grader William Porter enjoyed the event and learned “saving money is good.”

According to his website, Renick is an internationally recognized leader and pioneer in financial literacy. In 2001, he founded the It ‘s a Habit! The company and co-created children’s storybook character Sammy Rabbit make it easy for anyone to talk to and teach young children about great money habits.

Abound Credit Union President and CEO Ray Springsteen said over the last 12 months the bank has provided financial education for more than 10,000 people, ranging in age from first grade to adulthood. He said the school assemblies were part of its ongoing effort to help the community better understand money habits.

“For us, the mission of the board of directors is to provide financial education in every community that we serve, and this is truly an extension of that mission,” he said. “No matter what age, there is some value in getting a reminder about money habits.”

In addition to the closure on Monday morning at Woodland, visits were also made to Heartland Elementary and Radcliff Elementary schools.

Free copies of the “It’s A Habit, Sammy Rabbit” children’s activity book are expected to be distributed today at Abound’s annual meeting and Financial Education Expo.

More information about Abound’s financial education resources can be found at For information about Sammy Rabbit, go to

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